DigiDraft in numbers
- 5.0 average Google review rating
- 80+ websites delivered
- 11 years of the founder's experience
- 24 h response time
The campaigns we manage
Four channels: Google Ads, Facebook and Instagram Ads, YouTube advertising and TikTok advertising. We list setup fees, monthly management and the minimum term for each. Choose the channel your customers use.
Google Ads
Search, Performance Max, Shopping and YouTube campaigns. Setup and management from PLN 1,500 setup + PLN 1,500/month, optimisation every 14 days. You pay your advertising budget directly to Google, without our markup.
View serviceFacebook Ads and Instagram Ads
Meta campaigns for Feed, Stories, Reels and Messenger. Setup and management from PLN 1,500 setup + PLN 1,500/month. We measure CPL and ROAS, report every 14 days and include Pixel and Conversions API as standard.
View serviceYouTube advertising
YouTube campaigns: In-Stream, In-Feed Discovery, Bumper and Shorts Ads. Setup PLN 2,000 + PLN 1,800/month. No markup on your advertising budget.
View serviceTikTok advertising
TikTok Ads campaigns: In-Feed, Spark Ads (organic boosts), Catalog Sales and Lead Gen. Setup PLN 2,000 + PLN 1,800/month. No markup on your advertising budget.
View serviceWhere to start - five common situations
Choose a channel based on whether customers already search for you or need to discover you first. Prices and timelines come from our price list. Every service also requires an advertising budget paid directly to the platform.
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Customers already search for what you sell
Google Ads meets existing demand: someone enters a keyword and you appear above the results. The shortest route from click to enquiry.
Google Ads in Białystok -
Nobody searches for you by name yet
Facebook and Instagram Ads build demand where people scroll. Useful for new products and services customers do not yet know they need.
Facebook and Instagram Ads -
Your product needs to be shown in motion
YouTube and TikTok Ads: vertical video, short formats and retargeting after viewing. We produce the video creatives ourselves rather than outsourcing them.
TikTok advertising in Białystok -
People visit your website and disappear
Remarketing reaches people who have already visited. It has the lowest conversion cost on this list because you speak to someone who already knows you.
YouTube advertising and remarketing -
You want Google and social media at the same time
A package covering both ecosystems: one budget overview, one report and shared audience lists. Less expensive than managing two campaigns separately.
Google Ads and Meta Ads package -
Not sure where to spend your first advertising budget?
Tell us what you sell and how much you can spend on clicks each month. We will explain which channel makes sense at that amount and say directly if the budget is too small to measure anything.
Four things to know before starting
- Our fee is not your advertising budget - the amounts above cover campaign management. You pay Google and Meta directly for clicks with your own card and see every amount in your account.
- Tracking comes first - we install the pixel and conversion measurement before launch. A campaign without measurement is a cost rather than an investment, because you cannot tell which ad brought a call.
- The first month is the algorithm's learning period - the campaign collects data and stabilises conversion costs after 3-6 weeks. That is why the minimum term is 3 months, not to extend your invoice.
- Advertising will not fix a poor website - if visitors reach a slow or confusing page, you pay for them to leave. Sometimes a landing page needs to come before the campaign.
Setup in 5-10 days, optimisation every 14 - how we run campaigns
We launch Google Ads or Meta Ads within 5-10 days of the brief. We record KPIs - CPL, CTR or ROAS - in the contract before launch, so our responsibilities are clear from day one.
You pay your advertising budget directly to Google and Meta, with no markup from us. We optimise every 14 days and report monthly with specific figures.
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Brief, goals and budget
Product, target audience and KPIs (leads, sales or reach), then the choice of Google, Meta, YouTube or TikTok and the budget allocation.
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Campaign setup
Advertising account, pixel or conversion tag, campaign structure and creatives. Conversion measurement works from launch.
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Launch and A/B tests
We launch the campaign and test creatives and audience groups. Data starts coming in straight away.
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Optimisation and reporting
We stop what does not convert and scale what works. Monthly CPL, CTR and ROAS reports; if we miss a KPI, we say so directly and adjust the strategy.
Questions we hear most often
Google Ads and Meta Ads in Białystok - campaign costs, which channel to choose and how we measure results.
Ask a questionPrefer to talk?
Call us during business hours at +48 731 412 684. No call center: someone from our team picks up.
How much does a Google Ads or Meta Ads campaign cost?
Setup costs PLN 1,500 once, with management at PLN 1,500/month for one ecosystem (Google or Meta). Both together cost PLN 2,500 setup + PLN 2,500/month. Minimum contract: 3 months.
Google Ads or Facebook/Instagram Ads - which should I choose?
Google Ads reaches people already searching for your service, making it useful when purchase intent is high. Meta Ads builds awareness and reaches people who do not yet know they need you, making it better for visual and impulse purchases. See our Google Ads and Facebook Ads services. To understand how to choose first, read our step-by-step comparison of advertising channels.
Can I order one campaign without a long-term contract?
Yes. A single Google Ads campaign costs PLN 600 + 10% of the budget, Meta Ads PLN 400 + 10% of the budget, and YouTube or TikTok PLN 800 + 10% of the budget. Delivery takes 5-10 days, with no commitment for subsequent months.
Who pays the advertising budget - me or the agency?
You pay Google or Meta directly. We charge for campaign setup and management; we do not mark up your ad spend. You see exactly how much goes to advertising and how much to our work.
How do you measure campaign performance?
We agree on KPIs in the contract before launch: CPL, CTR or ROAS, depending on your goal. Optimisation every 14 days, with monthly reports containing specific numbers rather than only reach charts.
How does YouTube advertising differ from TikTok?
YouTube works well for longer formats and remarketing to viewers who watch longer. TikTok focuses on short, native formats and Spark Ads, which boost organic content. Both services cost PLN 2,000 setup + PLN 1,800/month. See our YouTube advertising and TikTok advertising services.
What does campaign setup include?
An advertising account, a pixel or conversion tag, and basic reporting. Standalone Google Analytics 4, Google Search Console or Google Tag Manager implementation is priced separately at PLN 200 each, delivered in 3 days.
Let's see what your campaigns can do
A quote, a timeline and a first idea for your project, in your inbox within 24 hours. You can also see the full pricing.
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