Social media management

Social media management - 4 packages from PLN 600 / month

Strategy, publishing calendar, graphics, copy, Reels, moderation and reporting every month. You choose 1-4 platforms (Facebook, Instagram, TikTok, LinkedIn) - the scope scales with the package.

Four packages: PLN 600, 1,100, 1,500 or 1,900 / month - from 1 to 4 platforms. Minimum commitment: 3 months.

Social media management illustration: a content calendar with post thumbnails and an orange scheduled post

DigiDraft in numbers

Social media management packages

A monthly subscription with no long-term contract. The minimum term is 3 months - anything shorter gives too little data for optimisation.

1 platform

PLN 600 / month

min. 3 months

  • 4-6 posts per month
  • Graphics included (feed format)
  • Copy (captions) + hashtags
  • Monthly reach report
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2 platforms

PLN 1,100 / month

min. 3 months

  • 8-12 posts per month (split across platforms)
  • Graphics + copy + hashtags
  • Comment moderation
  • Monthly report
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Most popular

3 platforms

PLN 1,500 / month

min. 3 months

  • 12-18 posts per month
  • Reels (organic, no video post-production)
  • Graphics + copy + hashtags
  • Moderation + monthly report
  • Quarterly strategy (topics, formats, KPIs)
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4 platforms

PLN 1,900 / month

min. 3 months

  • 16-24 posts per month
  • Reels + 1 paid campaign per month
  • Graphics + copy + hashtags
  • Moderation + reach and engagement report
  • Quarterly strategy + monthly client briefing
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What the subscription includes

Content, graphics and a report every month - you approve the calendar in one email, and we do not flood you with one-off questions.

  • Publishing calendar for approval Topic research, graphics in your visual identity and copy - you approve the whole month in one email. All packages 4-24 posts / month
  • Graphics in your visual identity Designs for the feed format, ready to publish. All packages
  • Post copy + hashtags + CTA All packages
  • Reels and TikToks Packages 3-4
  • Comment moderation + DMs on request Packages 2-4 · 9:00-17:00
  • Reach and engagement report Monthly · by the 5th
  • Quarterly strategy: topics, formats, KPIs Packages 3-4
  • 1 paid campaign per month Package 4

The monthly cycle in four steps

We start with 2 weeks of onboarding: strategy, tone of voice, and access to analytics and Business Manager. Then comes a repeatable monthly cycle - the four steps below.

Onboarding
2 weeks
Calendar
by the 25th of the month
Moderation
9:00-17:00 on working days
Report
by the 5th of the month
  1. Strategy and calendar

    by the 25th

    Persona, goals, KPIs and content pillars. You approve the next month's calendar in a single email.

  2. Graphics and Reels

    after approval

    Graphics in your visual identity, plus Reels and TikToks made from your own or stock footage.

  3. Publishing and moderation

    9:00-17:00, working days

    We publish according to the calendar and moderate comments (from the 2-platform package upwards). Private messages are handled by your team or by us, whichever you prefer.

  4. Monthly report

    by the 5th

    PDF + spreadsheet: reach, engagement, top-performing posts and recommendations.

Tools we work with

The tools we actually use for this service. No pretence.

Questions we hear most often

Packages, prices, scope of work and how we work together - everything you need before you decide.

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Prefer to talk?

Call us during business hours at +48 731 412 684. No call center: someone from our team picks up.

How much does social media management cost at DigiDraft?

4 packages: 1 platform from PLN 600 / month (4-6 posts), 2 platforms PLN 1,100 / month (8-12 posts), 3 platforms PLN 1,500 / month (12-18 posts + Reels), 4 platforms PLN 1,900 / month (16-24 posts + 1 paid campaign). Minimum contract: 3 months.

Is the paid advertising budget included in the subscription?

No. The subscription covers management, graphics, copy and reporting (comment moderation from the 2-platform package upwards). The client pays the ad budget (Meta Ads, TikTok Ads) separately, directly to the platform. We suggest a budget of at least PLN 500 / month for campaigns to make sense.

How many posts do I get in each package?

Package 1: 4-6 posts. Package 2: 8-12 posts. Package 3: 12-18 posts + Reels. Package 4: 16-24 posts + Reels + quarterly strategy + 1 paid campaign. The number depends on the format and platform.

Which platforms do you manage?

Facebook, Instagram, TikTok, LinkedIn and YouTube Shorts. Which 1-4 platforms you choose depends on the package and your target audience. For B2B we suggest LinkedIn, for beauty and lifestyle Instagram + TikTok, and for e-commerce Facebook + Instagram.

Who writes the post copy?

We do. The subscription price includes topic research, post copy, hashtags and CTAs. The client approves the publishing calendar once a month. If you have your own texts, we can edit and publish them.

Who makes the graphics, and can I order them separately?

Graphics are included in the subscription. If you need extra graphics outside the package (e.g. for a newsletter or an external ad), they cost PLN 120 - 240 each, depending on complexity.

Do you moderate comments and messages?

Comments, yes: from the 2-platform package upwards, 9:00-17:00 on working days. The 1-platform package does not include moderation. Private messages (DMs) are handled either by your team or by us - we agree this at the start, depending on what suits you.

What if there is a PR crisis on social media?

We have a procedure: within 2 hours of a report, we contact you, prepare a statement and moderate the comments. We do not publish any statement without your approval. We agree the crisis plan when we start working together.

Who pays for music, stock photos and licences?

Standard libraries (Pexels, Pixabay, the Meta and TikTok audio libraries) are included. Paid licences (Shutterstock, Epidemic Sound, Artlist) or commercial music are paid for separately by the client, or we buy them on your behalf with a 0% markup.

Do you publish from my account or from an agency account?

From yours. We get access through Meta Business Manager and its equivalents for TikTok / LinkedIn. We do not need passwords, only admin roles. When we stop working together, we hand back all access and the calendar archive.

What does the monthly report look like?

A PDF + spreadsheet: reach, engagement rate, follower count, top posts, website traffic from social media and cost per conversion (if a campaign is paid). Plus recommendations for the next month. We send it by the 5th of each month.

How soon will I see results?

Growth in engagement and content quality: from month 1. Steady growth in followers and traffic: 3-4 months. Sales from social media depend on the offer, product price and ad budget - we test hypotheses every month. Results come faster when you tailor the message to each segment instead of sending one post to everyone; our blog shows what 1-to-1 campaigns run at scale look like.

Can I change my package during the contract?

Yes. After the first 3 months, you can move up or down a package with one month's notice. Moving up (more platforms) takes effect straight away from the following month, at no extra cost.

Do we sign a contract, and how do I terminate it?

Yes. The contract runs for a minimum of 3 months, then continues month to month with a 30-day notice period. After termination, we hand over all source files and calendars, and you get full access back.

Do you make Reels and TikToks, or only static graphics?

Yes, Reels and TikToks are included in packages 3 and 4. We edit them from footage you supply (a phone is enough) or from stock libraries. Filming at your premises / in a studio is quoted separately as video production.

What if I do not have a logo, visual identity or product photos yet?

Branding first, then social media - otherwise you are throwing money away. We can sort out your logo and visual identity beforehand (see the Branding section), do a product photo shoot (PLN 1,800 / day) and only then start running your profiles.

Get a quote for social media management

A quote, a timeline and a first idea for your project, in your inbox within 24 hours. You can also see the full pricing.

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